Bang & Olufsen

We introduce: Bang & Olufsen

Bang & Olufsen is the product of more than 90 years of rebels and engineers, designers and artists, schemers and lovers, academics and thinkers. B&O is this motley crew of dreamers they call designers.

The Customers of Bang & Olufsen choose their products because they want more. From life. And of the things in their lives. They want objects of striking beauty. They are looking for superior technology and for finest engineering. On the end their searches there are objects that illuminate every corner of a room, glow from the white walls of the office or almost slide up magically from the dashboard of the car.

Bang & Olufsen wants to give their customers something extraordinary, which fascinates with outstanding quality and elegant design. To achieve this, they examine every inch of an AV technology - each edge, sealing and rivet is taken strictly under the microscope and analyzed how each single element is perceived. At Bang & Olufsen the job isn't done until a song takes you to dream. When your home cinema is dimmed, a smile plays your lips. When the sounds inspire your imagination and the beauty of the products makes your heart beat faster.

Bang & Olufsen researches in constant pursuit of perfection the limits of the experience world of sound and image. The products are created not only to let you be touched by songs, dialogues, episodes and movies, but truly let you be taken. This is Bang & Olufsen.

Rooms become to worlds of experience.

The ultimate goal at Bang & Olufsen is the precise and original reproduction of picture and sound. They want to create images that occupy the entire room and give you the feeling that you could sink into it. So authentic, that the worlds of experience of composers, writers, musicians, producers and directors merge with your life. Their intentions, thoughts and skills have an unfiltered effect on your feelings.

But also worlds of experience are changing. Today, they are increasingly integrated, mobile and networked. With only one gesture, all possible tasks can be carried out at different locations. Online. Wireless. Directly. With just a few clicks and key contacts. Bang & Olufsen has also developed new possibilities in this area:

Digital music players what can store music from various sources and transmit it to any location. Remote controls, what change the lighting and temperature as easily as music tracks. Intelligent speaker docks, whose sound unfolds precisely there, where you are.

Bang & Olufsen wants to create exceptional and unique moods and experiences for their customers. In their homes. In their cars. And in their luxurious hotel rooms. B&O is also expanding these rooms by completely new dimensions. To transform living rooms into new worlds has never been so easy.

Living rooms become dog race tracks, seas and glamorous boulevards.

Bang & Olufsen philosophy is simple: They transform habitats into elaborate film sets and film locations, rooms in concert halls and faraway planets. Thus you as a spectator, can feel the passion of the actors up close. Images, that occupy the entire room. Scenes, that will fully take you. Desires and longings of the actors, you can feel as completely real. As if you were really there. You are!

The constant pursuit of perfection closes thereby not only tones and sounds, but your entire viewing experience. The TV systems by Bang & Olufsen are able to fit in almost any room harmoniously. But, and this is the most important thing, they also adapt to you. In product development, it is even not only a question of extending the technical possibilities to the limit. Though, B&O does it of course. But above all, it is about creating a harmonious unity of image, sound, room and you, the user. An example: The contrast filter panel made of tinted, tempered glass offers numerous visible improvements. By automatically decreasing the black or dark color values, deeper, richer screen colors are created that contribute to improved image depth. Those who like to be fully captivated by a program or film will appreciate this feature very much. And to the anti-reflective coating on the contrast filter screen probably not need to say all too much. After all, you do not want to see any unwanted reflections, but a first-class television picture.

The Automatic Picture Control ensures a continuous adjustment of image brightness, colors and contrast. Thus, for example, the image is adapted as if by magic, when the room is suddenly flooded by sunlight. The director of the film you are watching would certainly be thrilled. With Bang & Olufsen TVs, you can experience images and emotions exactly as they had imagined during the shooting.

Thanks to the Bang & Olufsen vision engineers for most of that. The environment and light conditions of a conventional living room are simulated in their test room, the media room specially designed for this purpose. However, Bang & Olufsen TVs are not only tested by technicians and engineers under all conditions, but also by "normal" people. Because the goal is the perfect TV experience.

At Bang & Olufsen they are convinced that a TV picture is only really good when you have forgotten that it is one.